# Tokenomics

### Definition

$DAOAD is the governance token of DAOAD, designed for the long-term success of the ecosystem and the alignment of interests of all participants, with a maximum supply of 10 billion tokens.

### $DAOAD Utility

To uphold the sustainability and fairness of the platform, it’s crucial that Advertiser's Creatives and Publisher's Ad Units are impartially evaluated and assessed by DAO members. This, however, requires voting with Voting Power which is automatically calculated from the duration of staked $DAOAD tokens. Please note, without $DAOAD, participation in DAO voting is not permitted. Moreover, one wouldn't be eligible to receive USDC which is offered as an incentive for voting.

Going forward, if the equilibrium between Advertisers and Publishers becomes imbalanced for any reason, there may be cases where either party is asked to stake or consume extra $DAOAD for balance adjustment.

### $DAOAD Earning

In addition to the above use cases, $DAOAD can also be acquired through the following strategies. These strategies are designed to enhance user engagement, ensure sustained success, and facilitate the scalability of the entire Ad Network.

1. For Ads successfully delivered, Advertisers are rewarded with 100 $DAOAD per 1 USDC consumed.
2. For Ads effectively displayed on the Ad Unit (Ad space), Publishers are rewarded with 1 $DAOAD for every 100 page views.

### $DAOAD Allocation


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